One of the most used and popular keyword research

Use the proper keyword and you will get more search engine traffic…

Optimize your website/blog keywords and you will rank faster…

How many times have you gotten such pieces of advice when you were starting to learn about SEO?

Probably a lot.

This guide is written for a beginner like you to understand the most fundamental concept of SEO – keywords.

Let’s start with the basics…


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If you have been blogging for a while, you probably know that 95% of your traffic is coming from 5% of your posts. In other words, you are probably getting a maximum amount of search engine traffic from a few hand-picked posts.

Have you ever questioned why these posts are getting so much traffic? Well, the answer is you must have done something right.

Right?

The reason is, some of your posts got ranked on the first page of a search engine for keywords that are highly searched for by users.

So here’s the main question to think about:

Who is the one ranking your content?

At the end of the day, it’s a machine (algorithm) which looks for certain signals in order to rank the content appropriately.

When I say “ranking” of the content, what do I mean? In this context, ranking is the order that pages appear in a search engine’s results page (SERP).

Many companies invest thousands of dollars to pay for keyword research to get such targeted content.

But you don’t need to do that. Just follow this guide…

The keywords you choose to focus on for your search engine optimization (SEO) efforts are critical to the success of your website’s rank.

Choosing the right keywords isn’t always easy or intuitive and you need a lot of data to know whether a given keyword will work for you.

The only reason for it being so popular is it’s free and is directly integrated with Google AdWords.

To start using this tool you need to have an AdWords account (which you can create one for free).

Features: The biggest feature of the Keyword Planner tool is the deep information it offers on Google (the largest search engine).



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Limitations: In some ways, that’s also a limitation. If you want to know how your site or a given keyword is doing on other search engines, you won’t get it here.

Pricing: Free to use.

The Keyword Planner tool is a good, basic tool for the early stages of a website’s SEO.

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