Organic SEO !!!

Search engines today control the majority of traffic flow in the internet. Most people access internet information through. Therefore, getting a favorable ranking in relevant internet searches through organic SEO is integral for success in any internet service. Statistics show that a vast majority of searchers refer only to the first page of the search results of search engines. This means that in order to get relevant traffic to your website, you must ensure that your site falls in the first 10 results for key words targeting your website information or services. As of March 2010 UK internet statistics, over 95% of internet searchers used the top three search engines to search for information. Google controlled 85.75%, Yahoo controlled 6.29% and Bing controlled 3.11%. Therefore, to get significant results, you will need to target these three search engines and especially Google.



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How search engines rank websites

The main factor that determines your website ranking on search engines is the number of external website that refer to your website. Search engines usually give ratings to websites based on their perception of the quality of the website. Having links from highly rated websites will get you a much better search engine ranking. Organic SEO services focus on getting these quality links for your websites. You can either apply these services on yourself or outsource the organic SEO processes to a company to apply the processes on your behalf. Some of these processes are described below.

Quality Content

Having quality content is one of the best processes of organic SEO. If you have a website in a particular niche, you need to ensure that you have the best information and services in the specific niche. This way, websites will naturally refer to your website and consequently give your website a high search ranking. Some of the seo companies also offer content outsourcing services as part of their organic SEO services.

Identifying the ideal keywords

Besides having quality content, you will need to target specific search words. Since organic SEO is highly competitive with only 10 slots available from millions of websites, you will need to carefully seek out the ideal keywords or key phrases that will give you the highest relevant traffic. There are various free and commercial tools that can assist you in identifying the ideal search words and phrases. You can get these tools from various utility software websites. You can also get these tools from many of the search engine optimisation UK companies.

Content Keyword Positioning

Once you have identified the optimal keywords, you will need to correctly position this keyword in your website content so as to have search engines index your website correctly for those particular keywords. This is key for effective organic SEO. To effectively do this, you will need to have the key word distributed evenly over your website content. Emphasis should be laid on the content headings and on the first content paragraph. To get this process right, you can outsource the process to a seo company.

The basic goal of an SEO company is to help your website become as prominent as possible by implementing methods to help your site rank high among search engines, hence the elongated meaning of SEO; which is "Search Engine Optimization." SEO companies have grown quite a bit and are becoming more and more popular, which also means there are going to be SEO companies out there that are better than others. This is causing a lot of people to ask, "What should I look for before choosing an SEO company?"

The first and most obvious thing to look for is the use of white hat methods. While that is a general rule of thumb, there are actually quite a few companies (some legit, others not) that will implement black hat SEO methods rather than white hat methods. Black hat methods will work and increase your search engine ranking, but there is no telling as to how long these methods will work as they are more deceptive and go against search engine guidelines. Once a website is found by a search engine, which has been using black hat SEO methods, that website could potentially be banned. White hat SEO methods comply with all of the guidelines put forth by search engines and can rightfully get you in the search engine rankings.


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